Effective Date: 7/1/2021
Information We Collect
“Personal Information” means information that may be used directly, or indirectly, to identify an individual user of our Services, including visitors to our website. The Personal Information we collect includes your name, mailing address, billing address, email address, phone number, and areas of interest. We collect this Personal Information by asking you for it, either when you register for an account on our website or place an order on our website. The Personal Information we collect also includes your order history (including past shipping addresses) and information about the contents of your shopping cart on the website. We may also collect Personal Information about your payment preferences, including your account name (but not your password) to payment services, such as PayPal.
Tracking Information, Including Cookies
Our website uses a variety of tracking tools, such as “cookies,” “tracking pixels,” and “beacons” to allow us to understand which parts of our website you are using at any specific time and to allow us to recognize you when you come back to our website. Some of these are provided by third party vendors. In addition, our computer servers keep a log of various activities performed on our websites by our users and record information about the browsers and devices used to access the website. These logs and tools also allow us to manage and optimize the website by, for example, seeing which pages are visited frequently and how long they are visited and identifying errors on the website that may only affect a portion of our users.
Our website uses Google Analytics, a service which transmits website traffic data to Google servers. Google Analytics does not identify individual users or associate your IP address with any other data held by Google. We use reports provided by Google Analytics to help us understand website traffic and usage.
We also include a tracking pixel from Google that enables you to see our ads when a marketing campaign is running in other sites that support Google ad products and show our products or text to you. With the use of this remarketing feature, information about your browsing behavior is collected for marketing purposes in anonymous form and stored on your computer using cookies.
Similarly, we include a Facebook pixel and if we are running advertising with Facebook, it may use collected product data from that pixel to remarket those products to you on Facebook.
Sales and Other Disclosures of Personal Information
We do not sell Personal Information to third parties.
Personal Information may sometimes be made available to our vendors and contractors in order for them to provide services to us. For example, we will provide Personal Information to our payment vendors to process your payments. When those vendors and contractors have access to personal information, we require the vendors and contractors to protect that personal information and not to use it, except to provide products and services to us.
We may provide Personal Information to our suppliers of products you have purchased to assist with warranty registration or to address customer service issues, or to otherwise facilitate delivery of ordered products to you or account for the transaction.
Occasionally, we may provide Personal Information to law enforcement agencies in connection with reports and investigations into possible illegal activity. Further, if our business is ever sold, the acquiring company will receive any Personal Information that we have in our possession at the time.
Our Use of Personal Information
We use Personal Information to fulfill orders, interact with our customers regarding their orders, respond to customer inquiries, and notify customers about product recalls. In addition, we will use Personal Information in marketing communications to those of our customers who have opted-in to receiving those messages. If you submit a review of a product through our Services, that review may be posted to the website, along with your first name, city and state. We also use Personal Information of members and former members of our Tools Plus Rewards Program to administer that program.
In addition, we may aggregate Personal Information to discover trends in our sales data, to help set our prices and inventory, to help determine which products to carry, to optimize the user experience on our website and for other internal purposes. Aggregate Personal Information does not contain information about individuals.
Finally, we may use Personal Information to detect fraud and illegal activities on our site and may report the same to law enforcement.
If you have an account on our website, you may change your preferences regarding marketing communications associated with such account By emailing us at email@example.com and requesting to unsubscribe from marketing communications. In addition, our marketing emails each contain an “unsubscribe” link at the bottom which may be used to manage these preferences. Note that changes in these preferences may not be immediately effective as it can take some time for them to propagate through our computer systems.
Your changes to your marketing preferences will not affect communications with you regarding your customer service inquiries, complaints, recalls, rebates or your submitted reviews. Further, these marketing preferences will not affect whether you continue to see our advertisements on other websites.
Payment Card Information
Links to Other Websites
Our Services are not directed to children under the age of thirteen and we do not knowingly collect personal information from children under the age of thirteen. If we become aware that we have inadvertently received personal information from children under the age of thirteen through our Services, we will delete the information from our records. If you become aware that we have inadvertently received personal information from a user of our Services under the age of thirteen, please contact us at firstname.lastname@example.org.
Confidentiality and Security
You acknowledge that no method of transmission over the Internet, or method of electronic storage, is 100% secure, and that we cannot guarantee complete security.